You already use live chat on your website, but don’t really see any difference from before? Or it started well but now the numbers are decreasing?
It’s time to review your plan and improve your chat performance. Previously I talked about how to measure live chat, which KPIs to use in order to figure out where you stand with live chat.
But if the numbers aren’t so great, it’s time to get creative and think about…
As everything in business (and life, in general) live chat brings success only if there is a smart and well-thought-out strategy behind it. Have you used live chat on your website? What was your strategy for it?
September 26, 2016